Take note - people don't read much on the web
This handbook focuses on written communication. But we also need to use clear language in speeches, when facilitating workshops or educational courses, or when running a meeting.
The Internet is changing our reading culture. More people are using the web for information. Much of what we write may find its way to our union's website. We need to think about on-line reading habits. People do not read every word. They spend less time per page while reading more slowly. The principles for effective writing for the web follow clear language principles: writing should be concise, scannable and objective.