Literacy Basics - Community Literacy of Ontario

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MARKETING

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Survey Results: Activities and Partnerships


Overview

Community Literacy of Ontario's Marketing and Outreach survey also gauged the standing of community based agencies in current activities, events and partnerships. These statistics demonstrate that we are already intentional about marketing to our communities and partners. Once again, 55 literacy agencies from across Ontario responded to this question.

Activities

CLO's 2007 marketing survey asked, “Please indicate which of the following activities your agency participates in:”

  • Community presentations 93%
  • Giving workshops on topics you are considered to have expert knowledge in 68%
  • Community fairs and special events 89%
  • Fundraising events 78%
  • Promotional events specifically for your agency 77%
  • Writing articles or press releases 77%

The results were significant: in each of these categories total respondent participation ranged from 68% to 93%. This means that high percentages of community based agencies are participating in popular and successful events and activities.

Activities Agencies Participate In

Community Literacy of Ontario, Marketing Survey Results, 2007 (Based on 55 respondents)

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CLO gratefully acknowledges the financial support provided by the National Literacy Secretariat (HRSDC) and the technical support provided by the National Adult Literacy Database in developing this web site.

All external links within this website were valid at the time of publication.


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